Site Maps: Let Search Engines Find Your Pages

 
With 40 million websites in existence, and more than 3 billion web pages indexed by Google at the time of this writing (July 2003), it's no wonder that more and more people are relying on search engines to find their way through the unruly world that the web has become. Nowadays, it is crucial to get your pages indexed by the most important search engines. To maximize traffic to your site, you must make sure that all your internal pages are indexed, not just your main page (homepage). Fortunately, you don't need to submit each of your pages manually....
 

How To Improve Your Search Engine Ranking

 
With search engines like Google currently indexing over 8 billion pages, it is becoming more and more difficult to get a top search engine ranking. Type in a popular search phrase such as "Internet Marketing" into Yahoo or Google and you will be returned over 8 million results! Unless your website is in the first two or three pages, it is unlikely that you will receive many visitors from search engines. So what should a webmaster do to give their website the best chance of ranking high in the search engines?...
 

Five and a Half Ways to Amp Up Your Search Engine Optimization

 
Statistics show that 85% of pages visited on the Internet come from people who have gotten there from a search engine. Statistically, people look first at the top of the first page of the regular search results, then the bottom, and then they go to the sponsored listings. There is an art and science to being ranked highly on the search engines. The science is formatting the pages with the right meta tags and submitting them in the right way to the search engines. The art is to make the site look and read normal in spite of filling it with key words....
 

How To Measure Search Engine Marketing ROI

 
According to the Search Engine Marketing Professional Organization (SEMPO), advertisers spent $4 billion in 2004 on search marketing programs and are expected to spend 39% more than that this year. Search engine marketing appears to be a great way to advertise but is it right for you and your business? If you are not already employing search engine marketing(SEM) for you business is there a way to forecast the return should you decide to invest in it? Is there a way to measure the results you are getting if you have already invested in SEM?...
 

What are the Benefits Of Submitting To Directories?

 
Increasing your web traffic and rank in search engines is probably one of your major goals, at least as far as your online business is concerned. One great way to increase your traffic and weight in the search engines is to submit to directories. Submitting to directories is certainly a good plan if you are interested in increasing the number of links to your web page. As you may already know, the more links you have the higher search engines will rank your web page based on its popularity. This is one of the greatest benefits of submitting to directories because your site will receive many back links and carry a higher weight with the search engines....
 

Organic SEO: Patience For Long Term Ranking Results

 
When does long term SEO show ranking results? It takes time for optimization to produce targeted traffic to your website. Organic SEO requires time to take effect, just as it takes time for your web pages to start showing up in the search engine results. Clients regularly ask me about the timing of a search engine optimization campaign and when those results will be seen in the search engine listings. A long term marketing campaign based on search engine optimization takes time: patience is the name of the game....
 

Most Overlooked Search Engine Optimization Technique

 
Some of the basics when it comes to SEO and getting high ranking in search engines starts with using a keyword and then placing it strategically throughout the website in content, title, headline, etc. Using the keyword multiple times in your content is great, but lets look at something that a lot of websites completely overlook. Simply put... Take your keywords and current links within your site and USE them! What I mean by this is, you have certain keywords that are spread across your website....
 

Google Rankings -- Achieve Top 10 Rankings with Free Tools

 
In order to get a top 10 google ranking it is imperative to not only know how to use the resources that are available to us, but to also know what to do with them. The key is always to find out what tools are the ones to use. In my experience, there are two tools I use almost daily to help my sites achieve top 10 rankings. 1. GoogleRankings. com is an incredible tool that every webmaster should consult. Now, because Google rankings fluctuate multiple times a day, the site is sometimes a couple hours delayed, however it provides a great resource in quickly finding how your competitors stack up against your website....
 
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